This presentation is set within the Advertising Strategies and Planning MA with Falmouth University. March 2020 Continue reading
Category: Digital
Should all companies go digital?
One should not go digital for the sake of digital. It is not important who gets there first but who does it well and consistently. To choose the digital mix that will bring you revenue know: Which are your marketing objectives Who is your target audience How they act on digital platforms “To start without … Continue reading Should all companies go digital?